Developed Sales "Battlecards"
A division in one of the world's largest software companies needed to provide targeted information to their field sales regarding many of their products and solutions. The field needed information in a very brief, useful format.
implement.com created a set of 8.5-by-11-inch "battlecards." Each card represented a single product or solution and provided key sales information including product details, business value propositions, licensing details, competitor information, contact information, and links to additional resources.
In total, 10 battlecards were created in FY06 that helped the company's field sales understand at a glance the key sales points and obstacles to selling each of their products.